YUMMLY SMART THERMOMETER
LIKE INSURANCE FOR YOUR MEAT
Role: Senior Art Director
Client: Yummly
Agency: Caveat
For the launch of their new smart meat thermometer, Yummly asked the team to create a social campaign that will break through all the #foodporn on our feeds. With dual sensors, wifi connectivity, personalized doneness, and push notifications it's basically impossible to ever burn your meat again. Buying the Yummly Smart Thermometer is like insuring your most expensive grocery item - your meat.
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