THE MINTS BY FEALS LAUNCH

REFRESHINGLY CLOSE, SURPRISINGLY CALM

Role: Creative Lead

Client: Feals

In the Summer of 2021 Feals launched their second product, The Mints, and they couldn't have come at a better time. The Feals Mints are fast-acting CBD mints for when you need a quick dose of calm and in the Summer of 2021, most people could use a little help with social anxiety. The team decided that with the social freeze of a global pandemic thawing, we would launch our new product with a joyous campaign celebrating the ability to be close once again, and feel calm while doing so. 

PHOTO  & VIDEO SHOOT

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OUT OF HOME [ABBOT KINNEY + MELROSE]

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19291-8151-Melrose-Ave.-and-N.-Kilkea-Dr.-11

SOCIAL [ORGANIC + PAID]

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Selected Works

420ppmEvent

Feals The Mints LaunchProduct Launch Campaign

Feals CBD Growth CreativeGrowth Campaigns

DAY ZEROInteractuve Film + Campaign

AWAY Global CampaignMarketing campaign

DiscoChainsBrand Identity + Content

Yummly Smart ThermometerProduct Launch Campaign

OPUS FestivalBrand Identity

RideNowBrand Idendity

GU Style StudioRetail Concept

Uniqlo IQChatbot Development

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